There was this one question that often kept popping up- ‘what has the Government done to people?’ Not many people knew about the projects that were up and running across the island. It was time for the Government of Sri Lanka to educate people on things they were doing. This is how ‘Gamperaliya’- the National Rural Development Plan came into place. The Government wanted to let people know that they were spending 48,000 million rupees to develop rural villages. We took the development plan, packed it in the best possible creative way and gave a story to it.